The visible invoices rarely tell the whole story.
Media and agency invoices are usually easy to identify. Internal work, software and additional costs are often overlooked. This check shows how complete your cost picture is. It does not promise hypothetical savings.
You decide whether Claude writes your evaluation.With AI, only the company size category, rounded cost shares, the number of unknown cost categories and your answers about cost management are sent to Anthropic. Company name, personal name, contact details and exact franc amounts are not transmitted. Without AI evaluation, no check data goes to Anthropic.
Your classification
known annual costs
Cost categories known
Cost management
Share of known costs
What stands out
What is missing for a proper review
How to find the missing figures
External benchmark for orientation
Would you like to compare your figures with current market data? The Gartner CMO Spend Survey shows, among other things, how much large companies spend on marketing and paid media.
View Gartner CMO Spend 2026 ↗Important: The survey is based primarily on very large companies. It is not a target value for an SME and cannot be transferred directly, but it can help you challenge your own cost distribution.